Publications

Peer-Reviewed Journals (academic articles)

• Coming Soon

Media (Selected)

• Mashiah, I. (2019). When Academia meets Innovation. The Times of Israel. October 26, 2019.
• Mashiah, I. (2019). Facebook’s announcement: New Opportunity for the Israeli Entrepreneurs. The Times of Israel. June 21, 2019.
• Mashiah, I. (2019). The age of telegram propaganda. People and Computer. March 26, 2019
• Mashiah, I. (2018). Startups are not a tool to perpetuate the high-tech brand. Davar1. December 12, 2018.
• Mashiah, I. (2018). The Technologically Superior as a Grand Strategy. The Jerusalem Post, November 10, 2018
• Mashiah, I. (2018). Users Abandoning Facebook? Three Catalysts. The Times of Israel. September 15, 2018.
• Mashiah, I. (2018). Innovation Buzz. The Times of Israel. June 1, 2018.
• Mashiah, I. (2018). Telegram Rise: 7 comments. Forbes, May 3, 2018.
• Mashiah, I. (2018). Israel Innovation: Shapes Public Perception. The Times of Israel. April 11, 2018.
• Mashiah, I. (2018). Advertisers are totally dependent on Facebook – it’s not healthy. The Marker. February 2, 2018.
• Mashiah, I. (2018). Not only innovation: What is the right way for startups storytelling?. Forbes, February 4, 2018.
• Mashiah, I. (2017). The Buzz trick. Davar1. August 24, 2017.
• Mashiah, I. (2017). Channeling Entrepreneurship for Diplomacy. Davar1. August 18, 2017.
• Mashiah, I. (2017). A catalyst for financial literacy. Davar1. July 2, 2017.
• Mashiah, I. (2017). Reducing spam in the streets. Davar1. June 16, 2017.
• Mashiah, I. (2017). Representation (also) in the media. Davar1. June 12, 2017.
• Mashiah, I. (2017). The Exit and the Narrative. Davar1. April 23, 2017.
• Mashiah, I. (2017). Importance of the innovation narrative. The Jerusalem Post, April 18, 2018
• Mashiah, I. (2017). Representation of the Israeli diversity pays off. Davar1. April 1, 2017.
• Mashiah, I. (2017). New Agenda. Davar1. March 7, 2017.
• Mashiah, I. (2017). Ask Trump: Twitter’s impact on our lives is greater than we thought. The Marker. February 13, 2017.
• Mashiah, I. (2017). The golden age of the local press. Davar1. January 25, 2017.
• Mashiah, I. (2017). A friend brings a friend – from a populated population. The Marker, August 8, 2017.
• Mashiah, I. (2017). The News through Snapchat. Davar1. September 1, 2017.
• Mashiah, I. (2017).  The High-tech industry requires image maintenance. People and Computer, October 15, 2017.
• Mashiah, I. (2017). The way to integrate populations is through media and the Knesset. The Marker, November 13, 2017.
• Mashiah, I. (2016). Sderot as Tel-Aviv. Israel Hayom, January 6, 2016.
• Mashiah, I. (2016). Educational justification for Netflix. Israel Hayom, January 10, 2016.
• Mashiah, I. (2016). Principles for Trend Pages on Facebook. NRG, January 17, 2016.
• Mashiah, I. (2016). Principles for reducing tourism damage. Ynet, February 7, 2016.
• Mashiah, I. (2016). Un-filters: Importance of documentation. Ynet, February 21, 2016.
• Mashiah, I. (2016). Bank technological ID. Israel Hayom, March 6, 2016.
• Mashiah, I. (2016). Reducing road accidents. Israel Hayom, March 25, 2016.
• Mashiah, I. (2016) Not just viral videos. Ynet, May 15, 2016.
• Avraham, E. and Mashiah, I. (2016). Get out of the shadow. The7eye, May 25, 2016.
• Mashiah, I. (2016). The remote is in Zuckerberg’s hands. NRG, June 13, 2016.
• Mashiah, I. (2016). Peripheral image change. Israel national news, July 7, 2016.
• Mashiah, I. (2016). Specialist for Internships. Davar1. July 18, 2016.
• Mashiah, I. (2016). Changed media and same narrative. Israel national news, August 26, 2016.
• Mashiah, I. (2016). The price senior citizens pay. The Marker, September 19, 2016.
• Mashiah, I. (2016). The blue ones that blacken the white city. Ynet, October 9, 2016.
• Mashiah, I. (2016). The problem is in representing the periphery. Davar1. October 21, 2016.
• Mashiah, I. (2016). Ride the Hasbara wave. Davar1. October 30, 2016.
• Mashiah, I. (2016). Revolutions (not) with stickers. Davar1. November 27, 2016.
• Mashiah, I. (2016). It is no longer a matter of a presenter. Davar1. December 7, 2016.
• Mashiah, I. (2016). Combining hands. Davar1. December 18, 2016.
• Mashiah, I. (2016). Riding the periphery. Globes, December 28, 2016.
• Mashiah, I. (2015). Who’s the next Zuckerberg?. Israel national news, January 8, 2015.
• Mashiah, I. (2015). Getting ready for a campaign. Israel national news, February 24, 2015.
• Mashiah, I. (2015). This time she has a chance. Israel national news, April 15, 2015.
• Mashiah, I. (2015). Investing in young people.  NRG, June 10, 2015.
• Mashiah, I. (2015). Building a media narrative. NRG, July 12, 2015.
• Mashiah, I. (2015). Ambassadors at the school. Israel Hayom, August 9, 2015.
• Mashiah, I. (2015). Cooperation between brands. NRG, September 6, 2015.
• Mashiah, I. (2015). The media is the message – WhatsApp. Israel Hayom, September 10, 2015.
• Mashiah, I. (2015). Editors Committee needed. Israel Hayom, October 18, 2015.
• Mashiah, I. (2015). The Transparent in the Media.  Israel Hayom, November 4, 2015.
• Mashiah, I. (2015). How this one technology dare. Israel Hayom, November 22, 2015.
• Mashiah, I. (2015). Internet Claymore Sword. Israel Hayom, December 17, 2015.
• Mashiah, I. (2014). Generation 4.5. NRG, September 2, 2014.
• Mashiah, I. (2014). It’s all about YouTube. NRG, September 18, 2014.
• Mashiah, I. (2014). Steve Jobs Will Keep Smiling.  NRG, October 2, 2014.
• Mashiah, I. (2014). Talkbacks as Public Opinion Designers. NRG, November 10, 2014.
• Mashiah, I. (2014). Strengthen the Periphery. NRG, December 4, 2014.
• Mashiah, I. (2014). And Once Again the Tune Returns. Israel national news, March 27, 2014.
• Mashiah, I. (2014). The hands say it all. Israel national news, April 27, 2014
• Mashiah, I. (2014). It’s going to be a hard breakup. Israel national news, May 14, 2014
• Mashiah, I. (2014). A Rise in Media Coverage. NRG, July 20, 2014.
• Mashiah, I. (2014). The Perception is in your hands. NRG, August 10, 2014.